Cisco Store Pop-up
Conference Booth Design
The Cisco Store booth serves two purposes: to invite employees and clients to celebrate all things Cisco through traditional merchandise and to simultaneously showcase the positive impacts of Cisco’s technology in the retail space. The Cisco Live Amsterdam conference typically features a very colorful landscape of booths and signage, leaving the Cisco Store booth feeling sparse and dull in years prior. The challenge was to create a striking booth that had prominence in the conference’s vibrant landscape while still retaining the lighthearted and upbeat personality and branding of the store.
